PROST celebrates its 50th birthday in 2026.
The original PROST was started in 1976 with chapters in Denver and Los Angeles, as a protest to SKAL International, who only allowed male members. PROST Denver decided to allow only female members, whereas PROST LA decided to allow both female and male members.
PROST grew in Southern California with independent chapters opening in Orange County, Desert Cities, Inland Empire and San Diego. It wasn’t until 2017 when PROST Phoenix/Scottsdale opened that there was any growth outside of California.
We opened PROST San Francisco in 2022. Due to the overwhelming success, people asked us to open a second chapter for the Greater Los Angeles area. And so, we started PROST Beach Cities in 2023.
Suddenly, travel industry stalwarts from other states reached out to us, asking for help in establishing other chapters. Consequently, the New York City, New England and Chicago chapters were established in 2024.
With such positive growth and overwhelming demand for more networking clubs, we formed PROST Network as a national association to support all our chapters.
In 2025, PROST Denver aligned with us and changed their charter to include male members after 49 years. Since then, we’re proud of having opened additional chapters in Seattle, Utah, D.C., the Carolinas, New Orleans, and Miami-South Florida.
In the spirit of continual growth, discussions are underway to open chapters in Texas, Nashville, and Orlando.
Since the pandemic, PROST Network has become more valuable in providing a forum for luxury travel industry members to meet and foster business relationships. People working from home feel isolated, sales calls are difficult, and travel functions are expensive to host. PROST Network is the solution. It allows advisors and suppliers to network without a set agenda, and that is where the magic happens.
Our vision is to see PROST accessible to all and inclusive for all proponents of the luxury travel industry.
Welcome to the PROST Network
PROST is unique. As a networking club for the Luxury Travel Industry, meeting without an agenda or a sole product to focus on, is where the magic happens. Lively discussions. Sometimes your next piece of business or great idea comes from a competitor.
PROST Network chapters meet regularly. Check out the Master Calendar of events and plan your next sales trip accordingly, as PROST Network chapters offer full reciprocity among members.
To enquire about Membership or sponsoring one of our great events, contact:
Nick Reid, Executive Director
PROST Network
nick@prost.network
2026 Executive Council
The Executive Council is comprised of five active Board Members selected from chapters under the PROST Network. These individuals are tasked with managing macro issues that affect all chapters and ensuring compliance.
Each chapter of the PROST Network is independently managed by a Board of Directors. Chapter Boards manage their own finances and look after local affairs.
We are in the process of vetting potential candidates for the 2026-2027 committee. Once selected, we will update our website and introduce them to the Network.
